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About SOGO Rewards Programme
SOGO Rewards means more than what it carries. It all begins from an idea - Mizuhiki, the traditional Japanese twine that is tied in knots to decorate a gift. A symbol of affection, warmth, and togetherness, that's what SOGO Rewards is for you.
As our valued members, you'll be inspired and delighted with an array of lifestyle rewards and privileges beyond your expectation.
Membership Privileges
Each membership tier is named after a flower with an auspicious meaning in the Japanese culture.
TSUBAKI (Camellia) Tier represents sincerity and passion. 
AJISAI (Hydrangea) Tier represents unity and happiness. 
KIKU (Chrysanthemum) Tier represents purity and longevity.TSUBAKI Tier
AJISAI Tier
KIKU Tier
How to Join
How to Join
Sign up through mobile app for free
How to Join
Accumulative spending of HK$20,000 in the past 365 Days
How to Join
Accumulative spending of HK$60,000 in the past 365 Days
Membership Validity
Validity
Permanent
Validity
12 months
Validity
12 months
Join Us
Join Us
Sign up for FREE to earn 2,000 Bonus Points
Join Us
Upgrade to earn 5,000 Bonus Points
Join Us
Upgrade to earn 10,000 Bonus Points
POINTASTIC Rewards
POINTASTIC Rewards
POINTASTIC Rewards
POINTASTIC Rewards
Merchants Year-round Shopping Privileges
Merchants Year-round Shopping Privileges
Merchants Year-round Shopping Privileges
Merchants Year-round Shopping Privileges
Birthday Delights
Birthday Delights
Earn 2X Bonus Points upon accumulative spending of HK$2,000 or above during birthday month (max. 100,000 points)
Birthday Delights
1,000 Bonus Points + Earn 2X Points upon purchase during birthday month (max. 100,000 points)
Birthday Delights
1,000 Bonus Points + Earn 3X Points upon purchase during birthday month (max. 600,000 points)
Member Events
Member Events
Member Events
Member Events
Exclusive Event Invitations
Exclusive Event Invitations
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Exclusive Event Invitations
Exclusive Event Invitations
Dining Offer
Dining Offer
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Dining Offer
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Dining Offer
Enjoy 10% discount at
Wa San Mai
YURI Beauty Card
HIMAWARI Parent Club Card
YURI Beauty Card
In Japan, Yuri, known as Lily, denotes a woman's beauty. There is even a Japanese saying, "She sits and stands a peony and walks a lily".
YURI Beauty Card is a supplementary beauty card designed to reveal your beauty from the inside out.
How To Join?
Accumulative spending of HK$5,000 at beauty merchants in the past 365 days.
Beauty Privileges
- ※ 3,000 Points welcome offer
- ※ 2X Bonus Points for designated beauty fairs
- ※ Year-round shopping and service privileges from beauty merchants
- ※ Exclusive invitation to beauty events
HIMAWARI Parent Club Card
Himawari is the Japanese word for sunflower, seen as flower of summer in Japan. It blooms with warmth and hope like the sun, like a parent's love and care for their children.
HIMAWARI Parent Club Card features a range of amazing privileges to let you and your kids enjoy family time to the fullest.
How To Join?
Register for FREE to join as
HIMAWARI Parent Club member
Parent Club Privileges
- ※ Designated welcome gift
- ※ Exclusive shopping privileges at Kids' Fashion & Toys Department
- ※ Invitation to private events and activities for parents and children
Rewards
Earn Points for Unlimited Rewards
Rewards Dollar
Convert points into Rewards Dollar as cash which can be used as cash at over 1,000 participating counters atSOGO Causeway Bay store and SOGO Kai Tak store.
Every 200 SOGO Rewards points = 1 Rewards Dollar = HK$1
POINTASTIC
Redeem fabulous POINTASTIC Rewards from time to timeeGift Certificate
Redeem SOGO eGift Certificate with SOGO Rewards Points anytime, anywhereExclusive Offers
Member can enjoy time-limited privilege offer as exclusive offer, special discount and more
Locally cultivated with expert care, KaFook Phalaenopsis orchids offer exceptional quality right from the source. With a 60 - 90 day blooming period and stylish, versatile arrangement designs, they make thoughtful gifts or refined festive décor for the season.
Featured orchids at the exhibition include:
- “Panda” – Adorable and playful with its unique petal markings.
- “Champion Pink” – A refreshing, elegant pink variety beloved by many women.
- “King of Orchids” – Majestic and commanding, paired with an auspicious red-and-gold cloud-pattern ceramic pot, symbolizing flourishing success and abundant blessings.
What’s more, enjoy exclusive offers only at SOGO Kai Tak store!
- Up to 20% off featured Chinese New Year arrangements.
- Complimentary one-time delivery with any on-site accumulated purchase of $3,800 or above, plus free selection of New Year potting service (no potting fee).
- Daily limited-edition orchids at special festive prices $998–$1,688 (original seasonal prices $1,980–$2,980).
- -On-site professional floral designers available for expert guidance.
KAFOOK Chinese New Year Orchids Show
21/1 – 24/2/2026
Shop G/F-9, G/F, SOGO Kai Tak (next to Longchamp)
* Discounts apply to designated orchids and quantities as specified at the exhibition venue.
From 27/2 until 28/2/2026, THE WHOO will host “Hwanyu Ginseng Timeless Rejuvenation Journey”, offering participants a demonstration and consultation on Facial Guasha Massage.
SOGO Rewards members are cordially invited to register the workshop. Upon completion of the workshop, participants can receive a complimentary Limited Ceramic Guasha Ring and Hwanyu Imperial Youth Discovery Set (Worth $354).
Participants who make an on-site purchase of any product will also receive a complimentary Hwanyu Intensive Youth Cream 4ml (Worth $340).
Experience the perfect synergy of Korean Royal wisdom and advanced cellular science, powered by the revered TIMELESS LONGEVITY™ and the concentrated essence of 30-year-old wild ginseng, unlocking eternal radiance and timeless youth.
Beauty Academy
B1/F SOGO Kai Tak store
Visit “Event” page on SOGO Rewards App for further information and register the workshop now.
Terms And Conditions
SOGO Rewards Programme Terms & Conditions
